TD Ameritrade Institutional Gathers Top Technology Innovators to Help Drive Significant Enhancements for Veo

TD Ameritrade Institutional Gathers Top Technology Innovators to Help Drive Significant Enhancements for Veo

Junxure Cloud, MoneyGuidePro and Riskalyze Autopilot Named 2016 Veo Integrated Award Winners For Their Efforts to Advance Integrated Technology for RIAs

A growing community of technology innovators, which has collaborated with TD Ameritrade Institutional1 to make Veo Open Access one of the industry’s leading platforms for independent registered investment advisors (“RIAs”), is again coming together to drive significant new enhancements to Veo and accelerate the pace of future Veo One integrations.

Executives from 25 technology companies gathered this week near Dallas for the seventh annual TD Ameritrade Institutional Technology Summit to get the latest on Veo Open Access, now with 104 integrated third-party tools, and Veo One, the next-generation advisor technology platform, on pace for general release this fall. The event offers two days of presentations, workshops and networking.

Among the most significant new enhancements under development is Veo Advanced Alerts, an automated system that will let Veo-integrated providers share and update common workflows – a sequence of multiple tasks – among the different technology tools used by an advisor. Veo Advanced Alerts will trigger the execution of workflows automatically among all of an advisor’s integrated systems, saving advisors time and effort by not having to perform such routine tasks manually.

If a new account is opened or an address changes in one application, for example, Veo Advanced Alerts will automatically update all the advisor’s integrated systems with no need for the RIA to take action.

TD Ameritrade also engaged vendors to facilitate future Veo One technology integrations through the use of “co-creation,” a process that gives 3rd-party providers an opportunity to develop new innovations that deliver even greater efficiencies and market insights to advisors. Co-creation will enable more vendors to contribute to our next-generation platform more quickly and fuel even greater innovation.

“We’re always working to improve the technology experience for RIAs, and this community of innovators has had a major impact on our strategy and success in building a leading custody platform,” said Jon Patullo, managing director, TD Ameritrade Institutional technology products and solutions. “In our latest Tech Summit, we encouraged technology leaders to innovate alongside us through co-creation and showed them the tremendous potential of automating workflows through Veo Advanced Alerts.”

Veo Integrated Awards
TD Ameritrade Institutional during the tech summit also announced winners of its 3rd annual Veo Integrated Awards, which recognize those firms that did the most to promote technology integration for the benefit of RIAs.

Leading the pack this year were:

  • Innovation Award: Junxure Cloud (CRM)
  • Advisor Satisfaction Award: MoneyGuidePro (Financial Planning)
  • Newcomer of the Year Award: Riskalyze Autopilot (Online Advice Solution)

The Innovation Award is based on several criteria, including the depth of a product’s integration with Veo, integration with other third-party applications and the scope of adoption by RIAs. Newcomer of the Year recognizes a firm that achieved the highest levels of integration and that went live on Veo in the past year. Winners were selected by a committee of TD Ameritrade associates, whose methodology was reviewed by independent consultant Joel Bruckenstein of Technology Tools for Today.

The Advisor Satisfaction Award is based on a survey of more than 1,200 RIAs that custody with TD Ameritrade.

Veo One Progress
TD Ameritrade Institutional in 2010 became the first custodian to open its advisor platform to third-party software firms, an approach giving advisors the greatest flexibility and choice. Soon TD Ameritrade Institutional will be taking the advisor experience to the next level with Veo One, a next-generation platform that lets RIAs brings their Veo-integrated applications together onto one consolidated platform, offering a complete view of their clients and their business from one place.

This new platform provides a streamlined experience that’s more usable and efficient, enabling RIAs to move easily from application to application. Veo One helps advisors complete common tasks with fewer clicks and it learns how each user works, delivering the information they need when they need it. The platform is accessible anytime, anywhere, on any device.

Currently being tested by a select group of advisors, Veo One is on pace for wider release this fall. Veo One is already integrated into more than a dozen widely used applications: Black Diamond, DocuSign, Finance Logix, iRebal, Junxure Cloud, LaserApp Anywhere, Laserfiche, MoneyGuidePro, Morningstar, Orion Advisor Services, Redtail Technologies, Salesforce and Thinkpipes.

“The best path is to give advisors the broadest possible choice and then help them implement the technology tools that best fit their needs,” Patullo said. “With Veo One and enhancements like Veo Advanced Alerts, we’re working to make it easier for RIAs to get the most of their technology investment.”

Learn More
Learn more about TD Ameritrade Institutional’s open-access and integrated approach to advisor technology by clicking here or calling (800) 934-6124.

Advisor clients also can utilize the newly upgraded Veo® Integration AnalyzerTM, a powerful and free online tool that lets advisors compare and assess numerous combinations of technology solutions to determine the level of integration among different applications.

Access to the Veo platform’s open access capabilities is provided as a service to independent advisors using the brokerage, execution and custody services of TD Ameritrade. Veo Open Access is an indication of potential programming compatibility. It does not imply any TD Ameritrade, Inc. recommendation of, endorsement of, warranty of, or fitness for use of any third party’s products or services. TD Ameritrade is not responsible for information, opinions or services provided by a third party. Since TD Ameritrade must ensure that all vendors meet security requirements, integration with new vendors is not immediate and cannot be guaranteed.

Third parties are separate from and not affiliated with TD Ameritrade, which is not responsible for their services or policies.

About TD Ameritrade Institutional
TD Ameritrade Institutional is a leading provider of comprehensive brokerage and custody services to more than 5,000 fee-based, independent registered investment advisors and their clients. Our advanced technology platform, coupled with personal support from our dedicated service teams, allows investment advisors to run their practices more efficiently and effectively while optimizing time with clients. TD Ameritrade Institutional is a division of TD Ameritrade, Inc., a brokerage subsidiary of TD Ameritrade Holding Corporation.

About TD Ameritrade Holding Corporation
Millions of investors and independent registered investment advisors turn to TD Ameritrade’s (NASDAQ: AMTD) technology, people and education resources to help make investing and trading easier. Online or over the phone. In a branch or with an independent RIA. First-timer or sophisticated trader. Our clients want to take control, and we help them decide how – bringing Wall Street to Main Street for more than 40 years. An official sponsor of the 2016 U.S. Olympic and Paralympic Teams, as well as an official sponsor of the National Football League for the 2016 season, TD Ameritrade has time and again been recognized as a leader in investment services. Visit TD Ameritrade’s newsroom or for more information.

Brokerage services provided by TD Ameritrade, Inc., member FINRA / SIPC
1 TD Ameritrade Institutional is a division of TD Ameritrade, Inc., a  brokerage subsidiary of TD Ameritrade Holding Corporation.
Source: TD Ameritrade Holding Corporation

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