Vestmark Unveils Robo-Advice Platform

Vestmark Unveils Robo-Advice Platform

Vestmark, a leading provider of Unified Wealth Management® solutions, announced today the VestmarkONE Robo Solution, which is designed to empower digitally augmented advisors.

Already serving as the engine behind one of the industry’s largest robo platforms, the VestmarkONE Robo Solution is now available as a turnkey offering for broker/dealers, RIAs, asset managers, banks and bank trust departments.

Today, most robo offerings are technology islands: bolt-on, digital-only advice delivery mechanisms that are disconnected from existing middle and back office infrastructure. This leads to inconsistencies in the advice firms provide and inefficiencies across the organization: home offices struggle with yet another technology ecosystem, advisors are unable to add value, and investors suffer from a disjointed client experience.

HIGHLY CONFIGURABLE BLEND

Solving for these shortcomings, the VestmarkONE Robo Solution offers a comprehensive platform with a highly configurable blend of human and automated advice delivery — enabling wealth management organizations to leverage the most effective aspects of each.

Vestmark’s robo solution also leverages each organization’s current suite of advisory offerings and is easily managed alongside mutual fund advisory, ETF advisory, separately managed accounts (SMAs), unified managed accounts (UMAs) and Rep discretionary programs.

The VestmarkONE Robo Solution enables firms to:

  • Determine how much of the account lifecycle to automate as well as how and where to introduce the human advisor presence
  • Tailor how investors self-assess their investment needs and automatically generate a recommended portfolio utilizing a full-breadth of advisory solutions
  • Move beyond only advising on ETFs, enabling automated recommendations to include other investment offerings such as SMAs, UMAs, and mutual funds
  • Facilitate advisor-investor interaction in real-time through a user and compliance-friendly private interface
  • Leverage flexible integration options with custodians, trading partners, and other internal and external systems

TECHNOLOGY BACKBONE

“We originally developed the VestmarkONE Robo Solution to provide the underlying technology for several of the industry’s largest retail institutions,” said Rob Klapprodt, president of Vestmark. “Providing the technology backbone for large financial institutions has given us a unique perspective. This gained insight enables Vestmark to incorporate learned best practices and deploy robo solutions that leverage the core competencies of advisors and institutions.“

According to Cerulli Associates, “digital advice can fill unmet demand for advice from mass-market investors by providing a delivery mechanism unencumbered by the high cost of human advisors. Digital advice, coupled with periodic, low-touch human interaction may be the happy medium between expensive, in-person advice and impersonal, robotic offerings.”

For more information about the VestmarkONE Robo Solution click here.

ABOUT VESTMARK, INC.

Vestmark is a leading technology provider for comprehensive unified wealth solutions utilized by financial advisors and institutions. Vestmark provides VestmarkONE, the award-winning technology platform, to help clients gather more assets, increase operating efficiency, and minimize risk. Since 2001, the platform has grown to manage over 1.6 million accounts, representing over $600 billion in assets under management.

For more information, visit www.Vestmark.com.

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